Posts Tagged ‘S.W.A.G.’

Shopping Simplified: Shoptopia as Your New Shopping Buddy

Posted by Carten Cordell / Friday, August 16th, 2013

Photo Courtesy of Shoptopia

Sometimes when you’re ready to hit the mall looking for a new pair of shoes or jeans,  you call up your best friend to go out with you. Her schedule doesn’t work out with yours, but you still need a shopping buddy. Cue in Shoptopia. Although the mobile shopping app won’t be able to tell you if those stilettos are fit more for a night out on the town instead of the office, it can serve as the perfect “shopping companion” for your trip.

With both an online and mobile component, shoppers can read up on the latest trends, find items tailored to their interests and “like” deals and products that will sync with the app. Take it with you on your mobile device to search for stores, deals and specific products near you. You can even click on a store  for directions. Download Shoptopia today for a shopping buddy whose schedule will always match up with yours.

Happy Shopping!

- Kristy Ju 

The Desire to Feel Inspired

Sometimes it isn’t enough to look through mainstream furniture magazines or walk through the dining ware section of department stores. Instead, with so many interior designers and stylists now providing their advice through the blogsphere, we have different unique perspectives that provide the inspiration we need to spice up our homes and closets at our fingertips. For ideas on investing in beautifully decorated homes, whether vintage or modern-chic, here are a few online destinations to get your brains stirring up a creative storm.

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Cosmetic Crushes: 3 Different Looks with Naked Eyeshadow Palette

Posted by Carten Cordell / Wednesday, August 14th, 2013

Kim Giammaria has made her mark in professional makeup artistry over the past 21 years. Her services have been featured in “People,” “Sports Illustrated,” and “The Knot” since she founded Beauty Mark in 1992. Whether you’re getting photo-ready for a wedding or just looking for a basic makeup lesson, Giammaria will help you get the perfect look for any occasion. 

Photo Courtesy of Kim Giammaria

She says of her makeup technique, “When I work with people, I take a few moments to talk to them and get a feel for what they want to feel and portray, in terms of the look we will achieve together. I hope to make them feel beautiful and comfortable.” 

The seasoned makeup artist shares with us how we too can feel beautiful and comfortable in three looks using Urban Decay’s “Naked” Palette:

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Put a Ring on It: Get the Celeb Look for Less

Posted by Carten Cordell / Tuesday, August 13th, 2013

With the press always pointing out trends from photos of our favorite celebrities, there’s no doubt that the items they target can be way out of our price range. Instead of wasting time wishing you had the bucks to buy that bling, find an affordable alternative.

One of the biggest jewelry fads right now are big statement rings. Those big necklaces can take eyes off your outfit and earrings can be just as big of a pain. So with a nice fashion piece on your finger, you can easily wave away the struggles and show off some real gems.

Since 2004, Eve’s Addiction has impressed customers with excellent service and affordable celebrity-inspired pieces. First providing beautiful pieces made of sterling silver, Eve’s now creates elegant and trendy jewelry made from other metals such as titanium and plated rose gold. Find Kate Middleton’s beautiful engagement ring or a monogram design inspired by several stars rocking the trend. Whatever you are looking for, Eve’s Addiction is here to prove that you too can look red carpet fabulous, and all you have to do is put a ring on it. 

Celebrities such as Jennifer Aniston and Lucy Hale are completing their looks with name rings. Without being too flashy, this ring style is classic and can go with any outfit. It is a perfect gift for a daughter on their birthday or a well-appreciated anniversary gift.

Jennifer Aniston Style Gold Vermeil Name Ring, $119 (Photo courtesy of Eve's Addiction)

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Secrets to the Perfect Blowout

Posted by Carten Cordell / Monday, August 12th, 2013

Everyone loves dolling up their hair in fancy styles, but a simple sleek blowout can be just as chic without all the extra pins and curls. You can spend all you want at a salon to achieve this look, but what if you could get the same results at home? Thanks to Kara Manos, owner of the beauty blog Politics of Pretty, you can do so with her simple step-by-step guide.

Step One (Photo courtesy of Kara Manos)

Step 1: Post shower, comb hair with a large-tooth comb to detangle and apply a dime-size amount (or less) of hair product to help protect your tresses from the heat of the blow dryer. Personally, I love Pantene Pro-V Ultimate 10 BB Crème, a 10-in-1 hair perfector and styling product that repairs, smoothes, protects, and manages frizz among other properties.  

Step Two (Photo courtesy of Kara Manos)

Step Two: Begin blow drying hair with your fingers to help suck out any moisture. Dry until hair is about 80 percent dry and slightly damp. This step will keep you from taking longer to blow dry hair and make it easier for styling.

Step Three (Photo courtesy of Kara Manos)

Step Three: Section off hair starting from the bottom layers and working your way up. This will help you focus on each layer of hair and blow dry evenly. Start at the roots and follow through to ends with a round or paddle brush. Repeat.

Step Four (Photo courtesy of Kara Manos)

Step Four: If you have bangs, brush them side to side using a paddle brush to help them take the shape of your forehead. This will prevent any awkward bends.

Step Five: Spritz roots with a dry shampoo spray to help prolong your blowout. Serge Normant Meta Revive Volumizing Dry Shampoo is my go-to for its sweet scent and volumizing ingredients.

Photo courtesy of Kara Manos

And, voila! A salon blowout at home.

Happy Styling!

- Meghan Furey

Shop Tours: Maggie Jane’s

Posted by Carten Cordell / Friday, August 9th, 2013

Before even stepping into Old Town’s newest boutique, it is obvious that the store has style and character that overflows its small cozy space. For years, Old Town has taken pride in salvaging history, and as the newest vintage store on the block, Maggie Jane’s beautifies it as well.

From its beautifully handmade sign hanging by the door to the elegant typewriters inside among other old-fashioned treasures, it is a dream that has come to life for store owner Coddy Eyre. As a girl, Eyre fell in love with all things vintage, and with help from her loving children and friends, she opened the store hoping to draw others to things that become more precious as they age.

Aside from its devotion to vintage items, Maggie Jane’s also sells other pieces that can bring instant charm to the home in any kind of style, ranging from urban chic to farmhouse rustic. The store also has exclusive collections from an assortment of designers, including CeCe Caldwell Chalk and Clay Paint which allows customers to refurbish their own furniture at home. “We will be offering classes and tutorials on using these products to transform pieces they would otherwise throw out,” says Eyre.

The boutique also sells items that make excellent gifts for people of any age, from handmade scarves and jewelry to soothing lotions.  Whatever your needs may be, Maggie Jane’s provides them in an antique and delightful atmosphere that will have some people reminisce about the past and others inspired by their findings to bring it back to life.

Happy Shopping!

- Meghan Furey


South Moon Under and Teen Vogue Collaborate for Back-to-School-Saturday

Posted by Carten Cordell / Friday, August 9th, 2013

Photo Courtesy of South Moon Under

While you are soaking in the sun during these last few weeks of summer, stop by your nearest South Moon Under this weekend to take advantage of a shopping event that will have students revved up for packing their backpacks for the first day of school. All 20 locations of South Moon Under collaborates with “Teen Vogue” for a nation-wide shopping event, Back-to-School-Saturday tomorrow, Aug. 10 until midnight. Enjoy a 20 percent off discount on your entire purchase and a free gift when you show a student ID. Be sure to also enter for a $1000 shopping spree with a personal stylist.

Vice President of Sales and Marketing of the upscale clothing retailer, Gage Lester says, “We saw this as a real opportunity to create excitement around one of the most important shopping seasons of the year,” and added, “we are excited to be able to partner with Teen Vogue to bring our customers a fun and unique event-based shopping experience.” 

Happy Shopping!

- Kristy Ju

Trend Report: Layering Bras

Posted by Carten Cordell / Thursday, August 8th, 2013

Do you ever see a shirt or dress that’s absolutely amazing but you’re certain that there’s practically no way to conceal your bra and the last thing you want to do is go out and buy a pair of stick-on alternatives or let your bra straps hang loose? Alas, the fashion world has come to a conclusion: Layering Bras.

Available in an array of colors and textures at a variety of stores, layering bras, also commonly known as bralettes and bandeaus, are the perfect solution for giving that extra necessary coverage. And, since they’re made to be gorgeous, it’s okay to see a strap or two–it’s actually becoming a trend.

So keep on scrolling and take a peek at our mini gallery and get an idea of what you’ll be adding to your e-basket or heading to the mall to pick up pronto. 


Happy Shopping!


–Rebecca Norris





Fab Finds: The Little White Fashion Truck

Posted by Carten Cordell / Wednesday, August 7th, 2013

A fashion boutique on wheels that comes directly to you? Yes, pleaseThe Little White Fashion Truck has made its way to the D.C./Northern Virginia area.  It offers a 130 sq. ft. of shopping space complete with a dressing room, recess lighting, and an exact total of 860 hangers of affordable apparel and accessories ranging from $39 to 69. 

Photo Courtesy of Little White Fashion Truck

Shelley Sarmiento, previous owner and executive Vice President of White House Black Market, decided to take this business venture after a moment of inspiration while eating a grilled cheese sandwich from her favorite food truck on the streets of New York City, Sarmiento tells Refinery29. And boy, did she deliver. 

LWTF brings the same experience as a brick-mortar store directly to shoppers. Her innovative idea allows her 28 years of experience in the fashion retail industry, passion, and efforts to come full-circle. Whether you’re 15 years old, nearing 70, or forever “39,” there is surely an affordable gem you can find in the Little White Fashion Truck.

Inside the mobile fashion boutique (Photo Courtesy of Little White Fashion Truck)

Keep up with the LWFT’s Facebook page to check if their next truck stop will be in your area.

Style on,

- Kristy Ju

Style and Sentiment: an Interview with Jewelry Designer Caroline Whittington

Posted by Carten Cordell / Wednesday, August 7th, 2013

Caroline Whittington (photo courtesy of Amber Byrne Mahoney)

If there are two things that never goes out of style, they are simplicity and sentiment. Truth be told, if there is something in your wardrobe that you love, whether it is an extremely faded pair of jeans or a ring that has been passed down for generations, your personal attachment to that piece makes it a much easier go-to than ones you buy just to follow the present trends. For Caroline Whittington, Richmond-local and owner of giantLION jewelry, the true gems in her closet are ones that she can wear over and over again despite the typical fashion fads. Here is a Q&A on this down-to-earth designer and her simple yet distinct approach to style and her jewelry collection. 

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