New App Places Runway Fashion in your Closet

Moda Operandi’s new app allows users to shop the runway just days after shows.

Leopard Jacquard Short Dress by Giambattista Valli
Leopard Jacquard Short Dress by Giambattista Valli. Photo courtesy of Moda Operandi

One of the best sources for scoring the latest runway fashions just got even better. Moda Operandi’s new app brings fashion to your fingertips by notifying users when the items they have liked go on sale. Just in time for NY Fashion Week, the free app places shoppers front row just days after runway shows. With a simple right swipe a look is added to a custom watchlist until an in-app or push notification alerts the user of its availability. Currently, Giambattista Valli and Hermes’s pre-fall 2014 collections are available for pre-sale, among others. If you’re looking for a quick buy rather than delayed gratification, shop the boutique.  -Taylor Ness

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